RudderStack alternatives
12 analytics tools compared on data from stores OngoingAI observes — including 622 running RudderStack. Adoption, platform split and growth, not vendor claims.
Every RudderStack alternative, side by side
Ordered by relevance to RudderStack · 30d net counts confirmed adds/removals only · overlap = share of RudderStack stores also running it
| Alternative | Stores observed | 30d net | Primary platform | Overlap | Rating | Pricing |
|---|---|---|---|---|---|---|
| Site Kit by Google | 25,071 | +1,775 | WooCommerce | 0% | — | — |
| MonsterInsights | 5,491 | +514 | WooCommerce | — | — | — |
| Chord | 23 | -1 | Shopify | 0% | — | — |
| Ahrefs Web Analytics | 2,313 | +123 | Shopify | 0% | — | — |
 Contentsquare Analytics | 1,882 | +39 | Shopify | 0% | — | Free plan available |
 Segment | 182 | +21 | Shopify | 0% | — | — |
| Solve | 15 | +4 | Shopify | — | — | — |
 Shoplift ‑ CRO & A/B Testing | 1,434 | +67 | Shopify | 0% | 4.9 | Free trial available |
| VWO | 1,250 | +20 | Shopify | 1% | — | — |
| PostHog | 1,059 | +119 | Shopify | 0% | — | — |
 Metorik: Analytics & Reports | 920 | +11 | WooCommerce | — | 5.0 | Free trial available |
| Heatmap.com | 825 | +24 | Shopify | 0% | — | — |
Fastest-growing RudderStack alternatives
Confirmed net stores added over the last 30 days — observed changes, not new coverage
Alternatives by ecommerce platform
Where each alternative's stores mostly run
More comparisons
Frequently asked questions
Ranked by observed store adoption, the most widely used RudderStack alternatives are Site Kit by Google, MonsterInsights, Ahrefs Web Analytics, Contentsquare Analytics.
Site Kit by Google is the most widely adopted RudderStack alternative we track — observed on 25,071 ecommerce stores, versus 622 running RudderStack.
Site Kit by Google gained the most confirmed installs over the last 30 days among the alternatives we track (+1,775 net confirmed stores).
Shoplift holds the highest rating among well-reviewed alternatives — 4.9 out of 5 across 134 reviews.