Usage & market intelligence
Observed on 70,428 ecommerce stores.
Across 487,548 tracked stores, adoption rose from 7.7% to 8% over a 30-day comparison.
Last checked Oct 1, 2026
| Store | Traffic rank | Cohort |
|---|---|---|
| #2,935 | Top 10K | |
| #3,835 | Top 10K | |
| #4,011 | Top 10K | |
| #6,029 | Top 10K | |
| #6,749 | Top 10K | |
| #6,876 | Top 10K | |
| #8,913 | Top 10K | |
| #9,012 | Top 10K | |
| #10,410 | Top 25K | |
| #11,336 | Top 25K |
Showing 10 of 70,428 stores we track running Meta Pixel.
Get the full list
Frequently asked questions
We currently observe Meta Pixel running on 70,428 ecommerce stores, most of them on WooCommerce.
Yes — across the stores we observe, 3,251 more confirmed installs than removals over the past 90 days.
High-ranked stores where we've observed Meta Pixel include panasonic.com, bostonglobe.com, excite.co.jp, sytes.net, jbhifi.com.au. We track 70,428 stores running it in total.
Stores running Meta Pixel most often also run WordPress, WooCommerce, Elementor.
Meta Pixel's observed install base spans WooCommerce (39%), Shopify (25%), Tiendanube / Nuvemshop (13%).